Product terminology

Marketing Notification

One customer message sent through a plan's available channels, including messages to a saved wallet card.

Marketing Notification is the usage term behind campaign allowances in pricing and partner Packages.

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Canonical term

Marketing Notification definition

Use this page as the canonical definition for campaign allowances and usage language on 7stamp pricing surfaces.

Marketing Notification
One customer message sent through a plan's available channels, including messages to a saved wallet card.

How 7stamp uses this term

A Marketing Notification is one outbound customer message counted against the channels available in the plan or Package. That includes wallet-native communication and other supported campaign channels available in the product setup.

The term exists so campaign capacity can be measured consistently across pricing, reseller inventory, and client usage reporting rather than being described loosely as 'messages' without a billing definition.

For partners and multi-location operators, Marketing Notifications matter because they help frame not just loyalty validation volume, but also how much reactivation and campaign traffic is included in the commercial package.